Franklin the Turtle in a Political Storm: What It Means for Kids’ Characters in Modern Media (2025)

It seems even beloved children's characters aren't safe from political squabbles these days. This time, it's Franklin the Turtle, the star of a popular Canadian book series, who's found himself embroiled in an international controversy. The U.S. Defence Department, in a move that has raised eyebrows, used Franklin's image in a cartoon, sparking immediate backlash.

The situation involves a social media post by Secretary of Defence Pete Hegseth. The post featured a mock book cover depicting Franklin, the innocent turtle, in a military helicopter, firing a weapon at alleged drug boats. The cartoon's title? "Franklin Targets Narco Terrorists." This imagery is particularly striking given Franklin's usual image as a character who embodies kindness and empathy.

But here's where it gets controversial... The publisher of the "Franklin the Turtle" books, Kids Can Press, swiftly condemned the use of the character, stating they "strongly condemn any denigrating, violent, or unauthorized use of Franklin's name or image." They emphasized that the depiction directly contradicts the values Franklin represents.

This isn't an isolated incident. Singer Sabrina Carpenter also voiced her disapproval after her song was used in a video about deporting migrants, calling the action "evil and disgusting." She made it clear she didn't want her music associated with such an agenda.

The cartoon, posted by Hegseth, comes amid U.S. strikes on alleged Venezuelan drug boats, which the Trump administration claims are acts of self-defence. The post was captioned with a seemingly innocuous "For your Christmas wish list..." But the implications are far from simple.

Franklin, the six-year-old turtle, is known for navigating everyday challenges in his books and shows. The character has become a Canadian icon, inspiring generations of children.

In response to the controversy, Chief Pentagon spokesperson Sean Parnell defended the cartoon, suggesting Franklin wouldn't be "inclusive of drug cartels." However, Kids Can Press stood firm, emphasizing that the violent depiction clashes with Franklin's core values.

This isn't the first time the U.S. government has faced criticism for using copyrighted material. Pokémon and British singer Jess Glynne have also spoken out against the unauthorized use of their work in similar contexts.

And this is the part most people miss... The creators of Franklin have not yet commented on the situation.

What do you think? Does the use of a children's character in this context cross a line? Should artists and publishers have more control over how their work is used by political entities? Share your thoughts in the comments below!

Franklin the Turtle in a Political Storm: What It Means for Kids’ Characters in Modern Media (2025)
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